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MODERNISM
- Using
rational, scientific, logical means to know the world. Optimism that
we can understand and control an objective world
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POSTMODERNISM
- A reaction
against rationalism, scientism, or objectivity of modernism.
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- There
is an absolute, universal truth that we can understand through rationalism
and logic.
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- There
is no universal truth. Rationality by itself does not help us truly
understand the world.
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- Humans
are material machines. We live in a purely physical world. Nothing exists
beyond what our senses perceive.
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- Suspicious
of such dogmatic claims to knowledge.
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- Humankind
is progressing by using science and reason.
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- "Progress"
is a way to justify the domination by European culture of other cultures.
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- Culture
on Fast Forward: Time and history replaced by speed, futureness, accelerated
obsolescence.
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- history
as a "narrative of what happened" with a point of view and
cultural/ideological interests.
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- Postmodern
historians and philosophers question the representation of history and
cultural identities: history as "what 'really' happened" is
from one group's point of view
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- Faith
in "Depth" (meaning, value, content, how things work) over
"Surface" (appearances, the superficial, how we use things).
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- Attention
to play of surfaces, images, things mean what we make them mean, no
concern for "depth" but with how things look and respond
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- "disenchantment
with material truth and search for abstract truth."
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- "There
is no universal truth, abstract or otherwise."
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- Faith
in the "real" beyond media and representations; authenticity
of "originals"
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- Hyper-reality,
image saturation, simulacra seem more powerful than the "real";
images and texts with no prior "original".
"As seen on TV" and "as seen on MTV" are more powerful
than unmediated experience.
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TIME
LINE
- (Renaissance?)
Enlightenment > 1750s > 1890-1945.
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- Post
WWII, especially after 1968
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GENERAL
- Attempt
to acheive a unified, coherent world-view from the fragmentation that
defines existence
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- Attempt
to overturn the distinction between "high" and "low" culture
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- High
Modernism 1920s & 1930s, following WWI -- outmoded political orders
and old ways of portraying the world no longer seemed appropriate or
applicable; reaction against existing order
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- Eclecticism,
a tendency toward parody and self-reference, and a relativism that knows
no ultimate truth; no distinctions between "good" and "bad"
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- Classification
of the world; order; hierarchy
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- The
way we understand the world is relative; it depends on our culture,
position, class, gender, age, time period, beliefs, etc.
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- Mastery
and progress Historical development; past affects present and future.
Universalizing Linear (like a novel) Works of art, science are windows
to the truth.
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- "Localizing",
pluralizing Non-linear (like the Web) Works of art, science are only
texts, can only be understood in themselves.
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COMPUTERS
- PCs/UNIX/command
line environments Stand-alone mainframe computers
CULTURE OF CALCULATION
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- Macintosh/Windows;
Internet/WWW Computer networks
CULTURE OF SIMULATION
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- Subverted
order, decentralized control, fragmentation.
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CULTURE
- High
culture vs. low culture -- strictly divided; Only high culture deserves
to be studied, analyzed
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- Everything's
"popular" culture -- it all deserves to be studied; pluralizing Commodification
of culture -- everything can be bought or sold
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- Humans
are self-governing and free to choose their own direction
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- People
are the product of their culture and only imagine they are self-governing.
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- reality
can be discovered through science and can be expressed abstractly (equations)
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- "the
transformation of reality into images" (Britney Spears is not a
person but an image; Nike is not about shoes but about an image, etc.)
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- Mass culture,
mass consumption, mass marketing.
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- Demassified
culture; niche products and marketing, smaller group identities.
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STYLE
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- Pastiche
and parody of multiple styles: old forms of "content" become
mere "styles"
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- "in
a world in which stylistic innovation is no longer possible, all that
is left is to imitate dead styles... (retro, bell bottoms, resurect
old styles periodically because there is nothing else new-- we can only
remix what's been done.)
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- stylistic
masks, image styles, without present content: the meaning is in the
mimicry
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- postmodern
attempts to provide illusions of individualism (ads for jeans, cars,
etc.) through images that define possible subject positions or create
desired positions (being the one who's cool, hip, sexy, desirable, sophisticated...).
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SYMBOLISM
- Symbols
& meaning: hammer and sickle = world communism
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- Symbols
drained of meaning: hammer and sickle in advertising (e.g., beer commercials)
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ARCHITECTURE
- "Form
follows function"; Le Corbusier, "machine aesthetic"; Mies van der Rohe;
International style (eg, airports): straight, clean lines
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- Multiple,
historical refs.; "playful" mix of styles, past and present. Las Vegas,
Pompidou Center; Venturi, Robert Stirling
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BODY
- Clear
dichotomy between organic and inorganic, human and machine
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- cyborgian
mixing of organic and inorganic, human and machine and electronic
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POLITICS
- Big
ideas/big, centralized political parties rule
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- Fragmented
ideas, decentralized power; "micro-politics": interest groups rule (minority
factions, NRA, business groups); Foucault, "everyone has a little power"
TV politics -- clash of images: "how will it play on the six o'clock
news?"
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- Door-to-door
politics; big rallies
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- Capitalism
vs. communism: clash of ideologies "The Making of the President" Parody:
Dr. Strangelove; Orwell's Animal Farm
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- "The
Selling of the President" Pastiche: Wag The Dog
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IDENTITY
- Sense
of unified, centered self; "individualism," unified identity.
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- Sense
of fragmentation and decentered self; multiple, conflicting identities.
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ARTS
- Artist
is creator rather than preserver of culture Impressionism, Cubism, abstract
expressionism, suprematism (Malevich's "Black Square") "Photograph never
lies" -- photos and video are windows/mirrors of reality
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- Artist
plays with different styles; aesthetics; pastiche all-important Pop
Art, Dada, montage
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- Photoshop:
photos and video can be altered completely; montage (where's the reality?)
Art is consumed by capitalism
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- Art as
unique object and finished work authenticated by artist and validated
by agreed upon standards.
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- Art as
process, performance, production, intertextuality. Art as recycling
of culture authenticated by audience and validated in subcultures sharing
identity with the artist.
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- Art as
one unique object created by a master artist.
Analog
media: quality deteriorates the farther removed a copy is from the original
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- Art as
copies (Andy Warhol's Factory)
Digital
media: there is no distinction between an original and a copy
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- Seriousness
of intention and purpose, middle-class earnestness.
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- Play,
irony, challenge to official seriousness, subversion of earnestness.
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- Sense
of clear generic boundaries and wholeness (art, music, and literature).
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- Hybridity,
promiscuous genres, recombinant culture, intertextuality, pastiche.
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FICTION/LITERATURE
- Novel
is the dominant form; movies Author determines meaning; the "canon";
of great works: Shakespeare, Kafka, Joyce, Some can tell "good" from
"bad" -- art critics important
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- TV,
WWW; Meaning is indeterminate. Thomas Pynchon, Cathy Acker, William
Gibson. Rise in importance of "popular" culture; we can't tell good
from bad; it's all relative
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- Interpretation
of a text; there is an ultimate meaning hidden inside master literature
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- Non-interpretation
of a text; there is no ultimate meaning, instead meaning emerges from
what the audience brings to the text
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- the book
as sufficient bearer of the word; the library as system for printed
knowledge
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- hypermedia
as transcendence of physical limits of print media; the Web or Net as
information system
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MEDIA
- Knowledge
mastery, attempts to embrace a totality.
The encyclopedia.
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- Navigation,
information management, just-in-time knowledge.
The Web.
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- Broadcast
media, centralized one-
to-many communications.
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- Interactive,
client-server, distributed, many- to-many media (the Net and Web).
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- Centering/centeredness,
centralized knowledge.
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- Dispersal,
dissemination,
networked, distributed knowledge
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MUSIC
- Mozart,
Beethoven, Schoenberg Idea of creating an artistic "piece" continued
through to rock'n'roll era.
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- "World
music"; Djs mixing of styles Sampling John Cage, David Byrne
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KEYWORDS
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| depth |
surface |
| optimism |
cynicism |
| analog |
digital
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| linear |
multi-pathed
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| control-design |
chance
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| cause-effect
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synchronicity
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| logical |
spiritual
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| centered
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dispersed
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| uniformity |
diversity
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| hierarchical
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anarchical
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| authoritarian |
democratic
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| patriarchy |
non-patriarchy;
feminism |
| monism |
pluralism
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